Commercial & Advertising
New Orleans Commercial Photographer
BRAND CAMPAIGNS · ADVERTISING & EDITORIAL · PRODUCT & E-COMMERCE · CORPORATE & HOSPITALITY
Commercial photography clients aren’t buying pictures—they are buying certainty. They need to know the shoot will run on schedule, that the lighting will flatter the product and the brand, that the creative brief will be executed without compromise, and that the deliverables will arrive on time, color-accurate, and licensed for exactly how they’ll be deployed.
With more than thirty years behind the lens, Marc Pagani delivers commercial and advertising photography for creative agencies, national brands, regional businesses, and independent entrepreneurs across New Orleans and nationwide. Whether shooting tethered to an art director's monitor in our private Tremé studio or managing a multi-location campaign across the city, we provide end-to-end production with zero friction.
From advertising campaigns and e-commerce product catalogs to executive storytelling, hospitality rollouts, and convention image libraries, every assignment is tailored to your brand standards and timeline. See also executive headshots and on-site location portraits.
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CREATIVE ADVERTISING & CAMPAIGN PHOTOGRAPHY
We collaborate with advertising agencies, in-house creative directors, and marketing managers to translate campaign concepts, mood boards, and shot lists into high-impact visual assets. Whether executing a full-scale regional ad campaign, billboard creative, or a targeted digital marketing rollout, we handle pre-production planning, call sheets, talent and location coordination, and on-set art direction. Every frame is built to serve your creative layout—accommodating headline text space, bleed margins, and horizontal, vertical, and square multi-platform crops.
STUDIO TABLETOP & ON-LOCATION PRODUCT PHOTOGRAPHY
Great commercial product photography demands technical precision, exacting color accuracy, and complete control over reflections and textures. In our private Tremé studio or on location at your facility, we produce clean, shadow-controlled tabletop shots for e-commerce, consumer packaged goods (CPG), spirits and beverage lines, apparel, and retail catalogs. We manage surface styling, delicate label alignments, glass and metallic reflection control, and high-resolution clipping paths, delivering assets ready for immediate web integration and print packaging.
WORKFORCE, LEADERSHIP & ENVIRONMENTAL BUSINESS BRANDING
Stock photography tells customers nothing about who you actually are. We document your real business in action—CEOs and executive boards in the boardroom, engineers and technicians on the job site, artisans in the workshop, and collaborative teams in modern workspaces. We bring high-end portable strobe lighting directly to your corporate offices, manufacturing plants, or job sites, turning fluorescent conference rooms or busy active facilities into polished, editorial-grade backdrops without shutting down your operations.
HOTELS, RESTAURANTS, REAL ESTATE & ARCHITECTURAL SPACES
New Orleans is world-renowned for hospitality, architecture, and culinary culture. We capture architectural interiors, boutique hotel properties, dining rooms, retail spaces, and civic venues with balanced natural ambient light and subtle supplemental strobes. Deliverables include wide environmental perspectives, architectural detail vignettes, and lively guest atmospheres designed for marketing collateral, design portfolios, reservation platforms, and regional tourism guides.
FULL PRODUCTION, TETHERED MONITORING & COMMERCIAL LICENSING
Commercial shoots require discipline and gear that never fails. Our capabilities include:
Live Digital Tethering
Instant review on calibrated monitors on set so agency art directors, brand managers, and clients can approve lighting, composition, and styling in real time.
Portable & Studio Lighting
Mains and high-powered battery strobes, softboxes, beauty dishes, grids, and flags adapted for both our controlled Tremé studio and demanding on-location shoots.
Crew & Talent Coordination
Access to experienced New Orleans hair and makeup artists, wardrobe stylists, prop assistants, and production coordinators.
Transparent Commercial Licensing
Simple, contract-backed usage rights structured for web, social, print collateral, regional advertising, or full buyouts—so you never pay for rights you don’t need.
READY TO PLAN YOUR NEXT COMMERCIAL SHOOT?
Before You Ask
Commercial Photography Questions
- What types of commercial photography assignments do you take in New Orleans?
- We handle advertising campaigns, e-commerce and catalog product photography, food and beverage branding, hotel and hospitality marketing, corporate executive portraits, industrial and workforce documentation, and large-scale convention and event coverage. Assignments range from single-product studio tabletop shoots to multi-day brand productions across Louisiana.
- How does commercial image licensing and usage rights work?
- Every commercial estimate includes usage rights tailored specifically to your project’s scope. Standard commercial licensing typically covers company websites, social media channels, email marketing, pitch decks, and internal collateral for a designated term. If you need regional or national paid advertising, print billboard placements, product packaging, or a full copyright buyout, we provide transparent, itemized licensing options with no hidden fees.
- Can our creative agency or marketing team direct the shoot on set?
- Yes. We regularly work in partnership with agency art directors, creative leads, and corporate marketing teams. We shoot digitally tethered to calibrated monitors, allowing you and your team to review, evaluate, and approve crops, lighting, and composition frame by frame as the shoot unfolds.
- Can you shoot in your studio as well as on location at our facility?
- Yes. We maintain a private studio in the Tremé for controlled tabletop product photography, catalog sets, and executive portraits. We also deploy full mobile production kits—including battery-powered strobes, light modifiers, backgrounds, and wireless triggers—directly to corporate offices, warehouses, restaurants, retail stores, or construction sites throughout Greater New Orleans and beyond.
- Do you assist with pre-production, shot lists, and location scouting?
- Yes. A smooth commercial shoot is built in pre-production. We collaborate with you before shoot day to develop a prioritized shot list, review mood boards, establish lighting style guides, recommend call times based on natural light, and identify permits or location requirements across the city.
- Can you source hair, makeup, wardrobe, and food or prop stylists?
- Yes. Over three decades of producing commercial shoots in New Orleans has connected us with the region’s best professional stylists, hair and makeup artists, prop stylists, and production assistants. We can either integrate into your existing production team or help coordinate trusted local talent.
- How quickly do you deliver proofs and final retouched commercial images?
- Preliminary proof galleries for image selection are typically delivered within 2 to 4 business days following the shoot. Once your team submits final selections, fully retouched, color-corrected high-resolution files are delivered within 5 to 7 business days. Rush delivery (24- to 48-hour turnaround) is available upon request for time-sensitive marketing launches or press announcements.
- In what file formats and color profiles are the final assets delivered?
- Deliverables are exported in color-calibrated sRGB or Adobe RGB color spaces according to your specifications. We deliver master high-resolution TIFFs or JPEGs for high-end print, accompanied by optimized web-resolution crops for digital channels, e-commerce platforms, and social media.
- How do commercial projects get quoted?
- Commercial photography quotes are per project, based on shoot days, crew, locations and how you intend to use the images. You get a written estimate with usage spelled out before anything is booked.
- Do you shoot editorial assignments?
- I shoot editorial photography assignments regularly, for national and regional publications. Editorial rates and deadlines are handled differently from advertising work — send the brief and we will sort it out quickly.
Reviews
What Clients Say
“There is a reason Marc has a 5 star rating. He is always professional, cares about the final product and experience of those he works with as a photographer. Can't recommend any more highly.”
“Top shelf photographer; top shelf person. We hired Marc to shoot photos for a kids organic clothing line we were producing and were so pleased with his work that we ended up hiring him again for both personal, and international charity, work. One cursory look at his portfolio and you'll see that his work is outstanding. But when you look closer, really study his art, you'll see that Marc has a uniquely keen and clever eye. He is acutely aware of the subject and its place in its surroundings. The result: really special work. His creativity is boundless, surpassed only by his humanity. We can't wait to work with him again.”
“I contracted Marc to travel with me and photojournal a buying expedition I was on for my retail business. Marc was nothing short of the consummate professional, he was prepared with proper equipment and he had done his background research on the mission of the trip. Marc was always present but never intrusive as he photojournaled this buying expedition. To say that I was pleased with the quality of the images, the timeliness of the production and the artistic eye with which he shot the images is an understatement. In fact, I was so taken by Marc's work that I arranged for a photo gallery showing of the images he shot on this trip. It was truly a privilege to work with a professional like Marc Pagani. In fact, later this year I am engaging Marc to shoot my family's portrait.”
“Marc did an outstanding job capturing our corporate meeting in New Orleans! He set up a fantastic headshot lounge, ensuring everyone looked their best, and took incredible detail shots of the venue. His candid photos truly captured the energy and atmosphere of the event. Professional, creative, and a pleasure to work with--highly recommend Marc for any photography needs!”
“I worked with Marc for photography for my website as I was launching my new business as an executive coach and consultant: MTS Coaching & Consulting. I flew Marc in from New Orleans to Marin County, California for a week of shooting on Stinson Beach, Mt. Tamalpais and in Napa. Marc was not only easy and fun to work with, he exceeded my expectations in terms of capturing the essence of my character which is the face of my business. My website is now live (mtscoaching.com) and I've gotten numerous compliments. I can't recommend him enough.”